Consumer food preferences are changing quickly, with a clear growing demand for healthier options that feature clean, natural and nutritious ingredients. Yet, despite a greater focus on healthfulness, taste remains the top motivator for food and beverage purchases, according to recent survey from the International Food Information Council.1
Balancing health and indulgence in new snack products remains a key challenge for R&D teams, as they strive to innovate against consumers’ diverse food and lifestyle preferences. Inclusions can be a secret weapon for health-focused innovation, packing in flavor, texture and nutritious benefits in bite-size pieces.
Check out some of our favorite innovative snack ideas for inspiration:
Add a fruity twist to protein bars
Freeze-dried fruits can be a healthy addition for protein bars, infusing natural, authentic fruit flavors and vibrant color. The long ambient shelf life of freeze-dried fruit makes this recipe for Raspberry, Cranberry and Blueberry Protein Bars easy and practical for CPG manufacturers. Freeze-dried ingredients contain no additional water, making it easy to incorporate them into your existing recipes. For a tropical fruit twist, replace berries with apricot, peach and mango pieces. Get the recipe here.
Make diet-friendly dippers
Baked ingredients can help product developers deliver enhanced flavor, texture and visual appeal in healthier offerings. Sourdough baked ingredients have a natural authentic flavor profile and offer a crisp, melt in the mouth texture, making them perfect as a standalone snack or “dippers.”
Bring a pop of color and flavor to popcorn
Popcorn is a low-calorie, high fiber and diet-friendly snack. For extra flavor and a hint of indulgence, experiment with freeze-dried fruit additions covered with chocolate drizzle. Sour cherry, blueberry and raspberry inclusions are sure to take this sweet and savory pairing to another level.
Get creative with granola and snack mixes
Granola is a go-to for any time of day – whether it’s a hearty breakfast or a midday snack. Give your granola mix a boost of flavor and texture with both freeze-dried and baked additions. Freeze-dried sour cherry and raspberry pieces pair well with baked waffle pieces, while gingerbread crumbs can complement fall-inspired fruit flavors like freeze-dried apple and rhubarb. Try our recipes here.
Whether you’re working on something new or reformulating to meet new snacking trends, our expert and skilled R&D team can work with you to develop a high-quality, innovative product. Learn more about all of our freeze-dried and baked ingredient offerings, or contact us today at firstname.lastname@example.org.
1. 2020 Food & Health Survey, International Food Information Council. 2020.